01
Campaign Strategy & Planning
We build PPC strategies around your goals, budget, customer journey, and revenue targets. Every campaign starts with a roadmap designed for profitable growth.
eCommerce Agency+ · Paid Search
Clicks Are Cheap. Revenue Is Not.
Our PPC services focus on conversions, not vanity metrics. From Google Search and Shopping campaigns to remarketing and optimization, we build paid media systems designed to scale profitable growth.
The PPC Framework
Everything Required To Scale Paid Growth
Strategy, execution, optimization, and reporting built into one revenue-focused PPC system.
02
Search & Shopping Ads
From Google Search to Shopping campaigns, we create and manage high-performing ad programs that attract qualified buyers and drive conversions.
03
Remarketing & Retargeting
Reconnect with high-intent visitors through tailored messaging and audience segmentation that increases return visits and purchase rates.
04
Campaign Optimization & Scaling
Continuous testing and optimization of audiences, bids, creatives, and placements to maximize ROAS and eliminate wasted spend.
05
Performance Tracking & Reporting
Clear reporting that connects clicks, conversions, customer acquisition costs, and revenue outcomes into one actionable view.
The Engagement
How We Build Winning PPC Programs
Four phases. Each one tightens the loop from spend to revenue so every dollar gets more efficient the longer we run.
01
We benchmark every active campaign, audience, search term, and asset against revenue contribution and waste. Output: a fixed list of leak fixes and a ranked list of growth bets.
- Account-wide ROAS, CAC, and AOV decomposition
- Search term + negative-keyword opportunity map
- Competitor SERP coverage + auction insights review
02
We design the account architecture from the buyer journey down: campaigns by intent, ad groups by category, audiences by lifecycle stage, budgets by marginal ROAS.
- Search + Shopping + Performance Max + remarketing split
- Audience layering by buyer stage and LTV potential
- Conservative-to-aggressive budget ladder per campaign
03
We ship the account, the shopping feed, the conversion tracking, and the creative variants — wired into your analytics stack so every result is attributable from day one.
- Server-side conversion tracking + enhanced conversions
- Merchant Center feed optimization + supplemental feeds
- Ad creative + RSA variants ready for systematic testing
04
Weekly bid + budget reallocation, fortnightly creative tests, monthly account-structure review. Every cycle compounds — CAC trends down, ROAS trends up.
- Bid + budget shift to the marginal-ROAS winners weekly
- RSA / creative / landing-page tests on a 14-day cadence
- Monthly executive readout against revenue, CAC, ROAS
Revenue Framework
From Traffic to Revenue — One Connected System
PPC doesn't live alone. Every click feeds the landing page, the conversion test, the lifecycle flow, and the analytics layer underneath. We build the full chain — not just the ad.
01TrafficQualified intent from Search + Shopping
02ClicksCost-efficient acquisition
03ConversionsLanding pages, CRO, social proof
04RevenueAttribution + lifetime-value lift
Impact
The numbers that prove the system works
Cumulative outcomes across the brands running PPC with us today.
$1.2B+
Revenue Managed
150+
Commerce Brands
3.2×
Average ROAS Improvement
24/7
Campaign Monitoring
Why CV3
Paid Media Built Around Revenue
Seven things every CV3 PPC engagement comes with — table stakes the legacy “cheap-click” agency model never solved for.
Revenue-first campaign management
Every campaign, audience, and asset is scored against revenue contribution — not clicks, not impressions, not CTR vanity.
Senior-only execution
The strategist who scopes the work is the operator who ships it. No junior account hands.
Shopping feed expertise
Merchant Center feed optimization, supplemental feeds, custom labels — the unsexy work that decides whether Shopping campaigns actually scale.
Creative testing frameworks
RSAs, creative variants, landing-page tests on a systematic 14-day cadence. Wins ladder; losers retire.
Attribution visibility
Server-side tracking + enhanced conversions + offline conversion import — so the ROAS number is the real one.
Continuous optimization
Weekly bid + budget reallocation. Monthly account-structure review. Every cycle, CAC trends down.
Unified reporting
One dashboard. Spend, revenue, CAC, ROAS, and AOV — stitched together so the paid P&L is always one click away.
FAQ
The questions every CMO asks us about PPC.
How quickly can PPC generate results? +
Paid campaigns can begin generating traffic immediately. Real optimization compounds over the first 4–6 weeks as enough conversion data lands for the bid strategies to learn — and continues compounding for two-plus quarters as creative and audience tests stack on top.
Do you manage Google Shopping campaigns? +
Yes. We handle the full Shopping stack: Merchant Center feed optimization, supplemental feeds, custom labels, campaign structure, bidding, Performance Max experiments, and ongoing performance management against revenue targets.
Can PPC work alongside SEO? +
Absolutely. SEO and PPC together provide stronger search visibility and acquisition coverage. We share keyword and creative learning across both channels so the paid spend gets cheaper as organic ranks rise — and the organic content gets sharper from what paid data reveals about converting intent.
How do you measure success? +
We focus on revenue, ROAS, customer acquisition efficiency, and overall business impact rather than vanity metrics. Every monthly readout is anchored to spend → revenue → CAC → LTV — not CTR.
Do you provide reporting? +
Yes. Every client receives a live dashboard plus a monthly executive readout tied directly to business outcomes — refreshed daily, attributable down to the campaign, ad group, and creative variant.
PPC Pod · Q2 Onboarding Open
Ready to make every click profitable?
Bring your last 90 days of paid performance, your top three SKU categories, and 30 minutes. We'll come back with a 90-day PPC plan and the senior pod that has shipped it before.
Pricing FitPPC is bundled into every Agency+ tier (Starter $999/mo → Scale+ $2,999/mo). For standalone PPC, run a $12K PPC Sprint. See full pricing →