Operator DNA across modern commerce verticals.
DTC brands. Modern commerce categories. One AI-native growth engine. Every vertical gets a senior pod that has already shipped the motion — not a generalist learning your category on your retainer.
Specialists, not generalists. Already fluent in your category.
Each card opens a vertical-specific playbook — AI-buyer behavior, channel mix, creative pattern, GEO/AEO posture.
Beauty & Skincare
Clean-beauty DTC, prestige skincare, derm-grade. AI discovery dominates the funnel here — citation share is the new shelf space.
Fitness & Wellness
Equipment, apparel, recovery tech, mind-body subscriptions. Long consideration cycles · creator-anchored intent.
Health & Supplements
Vitamins, nootropics, longevity stacks, functional nutrition. Claim-safe creative, schema-perfect AEO, repeat-purchase economics.
Apparel & Footwear
Fashion DTC, premium denim, sneakers, performance wear. Volume creative testing, AI-styled PDPs, fast collection-page velocity.
Food & Beverage
Specialty coffee, snacks, functional drinks, gourmet pantry. Subscription mechanics, repeat AOV, tight gross-margin discipline.
Home & Garden
Furniture, decor, outdoor living, smart-home essentials. High AOV, long deliberation, room-style discovery via AI search.
Pet
Premium pet food, supplements, accessories, wellness. Trust signals + ingredient transparency + lifetime cohort economics.
Baby & Kids
Strollers, organic essentials, toys, parenting brands. Safety-first claim language, parent-community UGC, gift-window pacing.
Tools & Hardware
Power tools, workshop gear, DIY ecosystems, pro trades. Spec-heavy AEO, comparison-shopper intent, B2B + DTC blend.
Generalists learn on your retainer. We've already shipped this exact motion.
Every category has a different AI-buyer pattern, a different creative grammar, a different claim risk profile. Vertical specialists compound those differences instead of relearning them every quarter.
Vertical-pattern memory
Each pod has shipped 25+ brands inside its category. The first creative is already informed by the last 200.
Claim & compliance fluency
Skincare, supplements, baby — we already know the legal-approved claim library and the FTC-safe creative posture.
AI-buyer intent maps
Per vertical, we operate a live citation tracker against ChatGPT, Perplexity, Gemini, AI Overviews. You see your share daily.
Stack-once, ship-everywhere
The same six systems run every account — only the inputs change by vertical. Onboarding stays within 24 hrs regardless of category.
Modern commerce verticals. One operating system.
Tell us your category and your two biggest growth questions. We'll come back with a vertical-specific 90-day plan — and the senior pod that has already shipped it.